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Urban Cubes 71 - Crafting a Modern Construction Brand Identity

The challenge was to design a unique logo for Urban Cubes 71, a company focused on building construction. The key requirement was to incorporate a cube into the logo, symbolizing the company's foundational role in the construction industry. The logo needed to represent both strength and modernity, aligning with the brand's core values of innovation and reliability.

Our goal was to create a design that not only fulfilled the client’s specifications but also stood out in a competitive industry, showcasing Urban Cubes 71 as a vital player in the world of construction.

Our Approach

We adopted a minimalist yet impactful approach, using geometric shapes and colors to convey the brand's essence. The cube was central to the design, reflecting the company’s structure and reliability.

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  • Cube Concept: Represents strength and stability.
  • Primary Colors: Red, blue, and yellow for foundational elements.
  • Chopped Cube Design: Showcases a multi-dimensional approach.
  • Modern Typography: Sleek font for a contemporary look.

Additionally, we ensured that the design was not only visually striking but also practical for a wide range of applications, from business cards to large-scale building signage. This attention to versatility was critical in making sure Urban Cubes 71 could use their brand identity effectively across all marketing channels and touchpoints.

The Outcome

The final design was a sleek, modern logo that perfectly encapsulates Urban Cubes 71’s vision. The cube element ties directly to the company’s foundational role in construction, while the use of bold primary colors highlights its innovative and reliable services.

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The logo was well-received by the client and now represents Urban Cubes 71's commitment to excellence. Its versatile design allows for seamless integration across various mediums, enhancing the brand's visibility in the competitive construction market.

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Category

  • Category: Logo Design & Brand Identity
  • Software: Adobe Illustrator, Adobe Photoshop
  • Client: Urban Cubes 71
  • Location: Gurgaon, India
  • Date: 05/01/2022
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